Berit is the Global Marketing Director for WeTransfer’s advertising business, bringing over 16 years of expertise in crafting and leading successful marketing strategies and teams. Her journey includes six impactful years at Meta, where she leveraged strategic thinking, creativity, and a data-driven approach to deliver significant results. At WeTransfer, Berit combines her leadership skills with […]
20 years FMCG Marketing experience ex-Mondelez International and ex-Treasury Wines. Worked across global favourite brands, such as Cadbury, Philadelphia and 19 Crimes. Passionate about brands using creativity to drive business results and a positive change for good. […]
With 30 years experience as a senior executive and CMO in the technology industry, Alison spent much of her career in senior roles at IBM. She enjoys tackling business challenges from a customer-centric angle, addressing the whole system in search of gaps and connections to foster innovation, and has an outstanding track record delivering growth […]
Niall Reynolds is a seasoned professional with a wealth of experience in the fast-paced world of advertising agencies and brand teams. He has a keen eye for creativity and a strategic mind-set, and the knowledge of what it’s like on both sides of the agency-client relationship. Having worked with diverse clients across various industries, he […]
Founder and director of analysis of BluePoint Research and Consulting, founder of BluePlace.bg – a space for business information in various market aspects. With more than 25 years of experience in marketing research. Long-time member of the jury Effie Bulgaria. Author of more than 30 marketing publications, lecturer in New Bulgarian University, guest speaker at […]
I have been working as strategy planner for Istropolitana Ogilvy Communication Group (Slovakia, Czechia) for last 17 years. As a graduated sociologist previously working in market research, I specialize in the psychological nuances of consumer behavior and the measurable impact of advertising on such behavior. Another subject of my strong interest is the social and cultural anchoring of […]
Meet Line Dillon, Tony’s Marketing Lead for DACH & Nordics. Known as Tony’sChocommunication Queen, Line brings chocolate-covered joy to chocolate fans inGerman-speaking countries and the Nordics. With a strong background in marketingand branding from innocent drinks, Line’s mission at Tony’s is crystal clear: raiseawareness for the issues in cocoa farming and build the brand by […]
Venia is a strategist with 13 years of experience, currently holding the position of Head of Strategy at McCann Worldgroup Athens. Passionate about uncovering human truths and brand pain points, she excels at transforming them into creative briefs that inspire and open up new possibilities for business growth. For Venia, effectiveness is a human-first pursuit, […]
Stina has been a senior strategist at the Swedish agency Åkestam Holst since 2018 and currently leads the strategy offering at the agency’s Malmö office. Her expertise in business strategy and data-driven creative insights has driven success for clients across diverse industries. Her day-to-day work spans global B2B brands, Nordic growth companies, and local NGOs. […]
She gained experience, among others: for 8 years of working at PlayStation and now at Samsung Electronics Polska, for almost 10 years, she has shown that you have to focus on constantly pushing yourself out of your comfort zone. Transform each subsequent step into knowledge, experience and a new perspective, into effective and ROI based […]
