Isa Kurata, co-founder of ACT Responsible, has long believed in the role of advertising to promote social responsibility and sustainability. Since 2001, she has led initiatives such as the ACT Care Awards, “One Minute of Responsibility,” and the ACT Good Report, highlighting campaigns addressing social and environmental issues.
Through ACT Responsible, she has created a platform where the industry, NGOs, and institutions can share and exchange best practices. In 2021, Isa co-founded The IAA Global Sustainability Council, expanding her focus on responsible communication.
As a jury member for the Effie Awards Europe, she brings her experience in purpose-driven advertising to assess campaigns that make a positive impact.
