Heiko is an experienced Chief Marketing Officer and executive leader with focus on sustainable growth through strong brand building in a digital & omnichannel environment. Currently Heiko is leading the country marketing and digital marketing for the IKEA brand in Germany to deliver a 360° consumer experience along the entire consumer journey. He has a strong track record to deliver tangible business results and won several Effie awards in Germany (Gold, Silver and Bronze). Heiko brings extensive experience from marketing roles in different companies (e.g. Coca-Cola, Unilever, Levi Strauss). His passion has always been to show how strong brands create value to the business performance. Starting from strong consumer insights, he is convinced that creative and effective marketing communication can create strong impact to grow brands and businesses.
