EFFIE DAY | 11 DECEMBER | BRUSSELS

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Welcome!

We are thrilled to see you want to be a part of our Effie Day on 11 December in Brussels to celebrate ideas that work. You will have the opportunity to learn more about creative effectiveness, dive deep into the makings of outstanding cases, and honour effectiveness in all its forms at the Awards Gala. A perfect way to end the year! The Effie Day, organised by EACA, includes three special moments: the Grand Jury deliberation, Effie Forum and the Awards Gala. So...have a look and book your tickets. Seats are limited, Friends!

EACA & Effie Conference Day - say yes to effectiveness!

Where? Concert Noble @09:00-16:00

Our conference is a flagship event conceived to further champion marketing effectiveness and help promote and inculcate the effectiveness culture within clients and agencies. A keynote from Phil Thomas (Ascential), several speaking sessions by Kantar, Google, Lipton, BETC, Pernod Ricard, TBWA and Allianz and 3 Effie cases, considered the best in class, will be presented during the Day.

The objective of the case studies is to bring to life the learnings for the attendees on how to develop a great winning Effie case by taking them through the challenges, objectives, strategy and, of course, results. After the presentation, there will be time for Q&A. You can look forward to inspiring learnings and deep dives into the makings of outstanding and effective cases.

The speakers will debate the key trends in effectiveness, giving you the insights you will need to navigate the following year.

Awards Gala - just say yes!

Where? Concert Noble @19:00 until late!

Our event is one of the most important celebrations of marketing, which attracts up to 300 industry executives and academics in the field. Agency and client teams come not only to celebrate the success of their work but to enjoy an evening of networking, team spirit, amazing ideas and, of course, a delicious three-course dinner!

Practical info

Location & Timing

The 2024 EACA Events and the Effie Gala will take place at Concert Noble, a beautiful venue in the heart of Brussels’ European quarter.

  • Effie Forum: 08:45-16:00
  • Effie Awards Gala: 19:00-midnight

How to get there?

By bike/foot/taxi
European Quarter at Rue d’Arlon 82.

By metro
Take Metro Line 1 or 5 (the blue lines) and get off at the station Arts-Loi (Kunst-Wet). Then, 10 mins walk.

By bus
Take Bus 95 in the direction of Grand-Place and get off at the stop “Trône”

By car

From Brussels City Center:

  • Head southeast on Rue de la Loi (Wetstraat) toward the European Quarter.
  • Continue on Rue de la Loi until you reach Rue du Trône (Troonstraat).
  • Turn right onto Rue du Trône and then right onto Rue d’Arlon (Aarlenstraat).
  • Concert Noble will be on your right.

From the Brussels Ring (R0):

  • Take the exit for E40 towards Brussels, which leads you to Rue de la Loi.
  • Follow the same steps as above (turning right on Rue du Trône, then right on Rue d’Arlon).

ParkingThere is limited street parking around Concert Noble, so you may need to use nearby parking garages such as Parking Porte de Namur or Parking Loi.

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