Head of Strategy / Freelance
Kim is an award winning strategist who has lead strategy teams at industry leading creative agencies like M&C Saatchi Sport & Entertainment, Harbour and The Brooklyn Brothers.
Kim is a strategic shapeshifter with 20 plus years of experience in creative agencies, client-side businesses and insight consultancies. Having delivered game changing campaigns and brand strategies for some of the world’s top brands; she can see what good looks like from a number of different perspectives.
Passionate about creating work that works by being earned first, behaviour-first and passion-first in order to truly connect with people. Believing that effective communications get culture talking in order to get brands growing and drive change. Kim has an uncanny ability to put herself in the shoes of others and find the stories people really want to connect to.
Kim’s work has spanned multiple categories including FMCG, alcohol, luxury, automotive, finance, sport, entertainment and lifestyle for brands including Absolut, Old El Paso, Barclays, Kia, McCarthy Stone, TS&W, Bestinvest, Suicide & Co, Jaguar, JLR, Lancôme, Photobox, first direct, Castrol EDGE, AMEX, Grey Goose, Bombay Sapphire, Mars Chocolate brands.
Awards include Contagious Pioneers, Drum Social Purpose, Purpose Awards, Campaign Industry Star Player, Campaign AOTY Bronze.