Ivana gained comprehensive experience in communication planning performing various roles at IPG, Dentsu and OMG agencies.
Since entering the strategic segment, she has been responsible for providing strategic direction for both local and regional projects, while working on local and international brands from diverse sectors.
Currently, as a Strategy Director at Omnicom Media Group Croatia, Ivana is responsible for devising communication strategies for existing and potential clients and providing strategic support to all agency departments.
She has prior experience with judging communications industry competitions as part of the jury for Effie Croatia and Young Lions Croatia.